Beyoncé Breaks NFL Streaming Records With Christmas Halftime Show Extravaganza

December 29, 2024 17

The NFL has shattered streaming records, thanks to Beyoncé’s unforgettable halftime show during the Christmas Day game between the Baltimore Ravens and Houston Texans.

Beyoncé Takes NFL Streaming to New Heights

This holiday extravaganza was part of the NFL’s new partnership with Netflix, marking a three-year deal to stream Christmas matchups exclusively. The Ravens-Texans game and the Kansas City Chiefs-Pittsburgh Steelers game combined drew an impressive 65 million viewers, making them the most streamed NFL games in U.S. history.

The Ravens-Texans matchup averaged 24.3 million viewers, while the Chiefs-Steelers game brought in 24.1 million. However, Beyoncé’s halftime show stole the spotlight, attracting over 27 million live viewers. This milestone highlights how star power can amplify NFL’s reach during key events.

A Star-Studded Halftime Spectacle

Beyoncé’s halftime performance featured songs from her country-themed Cowboy Carter album. The electrifying set included collaborations with her daughter Blue Ivy, Post Malone on “Levii’s Jeans,” and Shaboozey on “Sweet ★ Honey ★ Buckiin.” She also performed with Tiera Kennedy, Brittney Spencer, Tanner Adell, and Reyna Roberts on “Blackbiird.”

The performance was more than just music; it was a celebration of artistry and collaboration, showcasing Beyoncé’s ability to elevate any event she participates in.

Beyoncé’s Big Tease: What’s Next?

After her performance, Beyoncé took to social media to tease a mysterious announcement. In a video featuring the iconic singer on a white horse waving an American flag, the date January 14 appeared, sparking speculation about a possible tour or new album. Fans are eagerly awaiting more details.

Breaking Records Beyond the Field

Beyoncé’s achievements extend beyond her halftime performance. The Recording Industry Association of America (RIAA) recently awarded her 58 new certifications, including two Diamond certifications for “Single Ladies (Put a Ring on It)” and “Halo.” Both tracks from her 2008 album I Am… Sasha Fierce have sold over 10 million units, further cementing her legacy.

Her catalog, spanning nearly two decades, continues to dominate the charts. With numerous Gold, Platinum, and multi-Platinum certifications, including her work with Destiny’s Child, Beyoncé was named the greatest pop star of the 21st century by Billboard.

Written by: Power Radio

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